CHAI GATE® 


︎︎︎ Data + Dialogue

︎︎︎ Meet Adi

︎︎︎ Connect


Let’s make your business strong. Like chai, from the inside out.

Our time-tested strategic methodology combines data and dialogue to highlight your most valuable offerings, the many important people involved, and the most relevant market fundamentals revealing powerful insights and opportunities for your brand and business.

Opportunities that we unlock together, to create value for you by accounting for everybody.
Let’s make your business strong. Like chai, from the inside out.

Our time-tested strategic methodology combines data and dialogue to highlight your most valuable offerings, the many important people involved, and the most relevant market fundamentals revealing powerful insights and opportunities for your brand and business.

Opportunities that we unlock together, to create value for you by accounting for everybody.

CX realignment and customer engagement strategy for VW.comIntegrated brand identity and communication strategy for Los Angeles DistilleryIntegrated brand identity and communication strategy for Powerfoods, LisbonIntegrated brand identity and communication strategy for Gracias Madre Spiced RumIntegrated brand identity and communication strategy for Namastday Yoga Center, Los AngelesPersonal brand strategy and logo design for Kenta Yonesaka





Human Centered Strategy
for Business Centric People.®


Strengthen your business from the inside out with our four-stage process.


︎  Stage 1 - Where are we now?

We start by learning about context. We dive deep into your business context to discover patterns through immersive research. By combining dialogue and data, we gain a comprehensive understanding of your operating scenario, laying the foundation for strategic growth.  

          • Stakeholder Interviews: Learn from key team members.

          • Ethnographic Research: Observe real customer and audience behaviors.

          • Secondary Research: Analyze existing data.

          • Design Research: Explore design landscape.



︎  Stage 2 -  Where do we want to be?

Then we articulate and align on goals and success metrics, distilling insights to drive valuable outcomes. This ensures everyone is focused on common objectives and sets the direction for success.

        • Landscape Analysis: Identify market opportunities.

        • Competitive Analysis: Understand your competitors.

        • Audience Segmentation & Personas: Define target customers.

        • CX Mapping: Map their customer journeys.

        • Opportunity Mapping: Pinpoint growth areas.



︎  Stage 3 - How do we get there?

Armed with powerful insights and clear objectives, we design custom solutions that elevate your brand and business. This stage transforms strategy into actionable plans.

        • Definition and Direction: Set a clear roadmap.

        • Co-creation Workshops: Solve challenges creatively.

        • Documentation and Artifacts: Create essential materials.



︎  Stage 4 - Did we get there?

We measure results to evaluate how well we've reached our destination. By assessing progress, we identify achievements and uncover opportunities for further growth.

      • Delivery and Handoff: Ensure smooth implementation.

      • Data and Feedback Capture: Collect performance metrics.

      • Current State Mapping: Assess outcomes.



Ready to transform your business? Let’s connect today so we can get started.                                  



FIND CUSTOM SOLUTIONS FROM THE CHAI GATE® FOR THE FOLLOWING BRANDS IN NEW YORK CITY, LOS ANGELES, RENO, LISBON, DUBAI, GURUGRAM, MUMBAI, AND NEW DELHI.

Select Clients:
 AOL, Baron Capital, Blick!, Boehringer Ingelheim, California Doughnut Economics Coalition, Chromadex, Citadel, Columbia University, ConEdison, ETS, Gracias Madre LLC, HSBC, ICICI Bank, inVentiv Health, John Powers Middleton, Kalpataru Group, Kenta Yonesaka, Los Angeles Distillery, Ltd., Mega Mall, Mercer, Namastday Yoga Center, Nestlé, Not Same, Equal., Otsuka Pharmaceutical Co., PepsiCo Foods, Pfizer, Powerfoods.pt, Pratt Institute, PwC, Sanofi Pasteur, Simpli.fi, Tanjore NYC, The Archeology Podcast Network, The Coca-Cola Company, The Frisch School, The Interpreter Magazine, The Palacio Group, The Soup Bowl, Thomson Reuters, United Business, Volkswagen,